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Lunch + Learn: Why Your Sale Fizzled Out

25 November @ 12:00 pm – 1:30 pm GMT

Why Do Sales Deals Fizzle Out?

Have you ever lost a promising sales opportunity without fully understanding why?

Join Plus X Innovation in Slough for a practical Lunch + Learn workshop exploring why business-to-business (B2B) sales deals stall, lose momentum or fail to close.

Led by experienced sales professional Alberto Ares, this interactive session will help you identify the obstacles preventing deals from progressing and discover practical ways to improve your sales approach.

What You’ll Learn

During the workshop, Alberto will guide attendees through a 12-point sales checklist designed to reveal where and why sales opportunities break down.

  • Understand common reasons why B2B sales deals stall or get rejected.
  • Identify weaknesses in your sales process.
  • Apply a practical 12-point checklist to a real sales opportunity.
  • Explore possible next steps to move an active deal forward.
  • Take away a repeatable approach for reviewing future sales opportunities.

Who Should Attend?

This workshop is designed for:

  • Business founders responsible for their own sales.
  • Sales leaders looking to improve team performance.
  • Sales professionals working in B2B technology, services or products.
  • Businesses looking for a more consistent approach to managing sales opportunities.

What Should You Bring?

Bring one sales deal to review during the session. This could be a lost opportunity you would like to understand better or an active deal you want to progress.

You can keep commercially sensitive details private while working through the checklist.

Meet the Speaker: Alberto Ares

Alberto Ares brings 12 years of experience in B2B technology sales, including work involving Microsoft and Vodafone.

He has supported founder-led teams in developing repeatable sales processes through RevEngine and currently leads commercial work at Pi School, an applied AI company.

Event Details

  • Date: Wednesday 25 November 2026
  • Time: 12:00 PM – 1:30 PM
  • Venue: Plus X Innovation, Slough
  • Format: In-person, interactive workshop
  • Organiser: Plus X Innovation
  • Speaker: Alberto Ares

Book Your Place

Whether you’re a founder managing your own sales or part of an established sales team, this session offers practical tools to help you understand stalled deals and improve your sales process.

Register on Eventbrite

Booking availability and any ticket charges are shown on the Eventbrite registration page.