Despite LinkedIn’s rapid growth, most LinkedIn members create an account, partially complete their profile, then rarely log in because they think LinkedIn is still just a place to post your CV.
Savvy LinkedIn members understand they have access to the world’s largest database of affluent business professionals. LinkedIn is a search engine just like Google, giving you access to millions of business decision-makers in seconds.
Having a professional looking profile is key in LinkedIn. First impressions count so spend some time getting your profile right – does your profile have the generic LinkedIn background image? Is your profile picture professional? Is it branded? Does your headline sound out from the crowd? Use keywords in increase SEO to have a greater impact, increasing your ranking among other users for the same terms. Is your experience up to date? Is your ‘background’ information complete?
That’s just setting your profile up! Are you posting regularly and engaging with others? It’s important to open up a two-way conversation rather than posting your own thoughts and not talking to others. How confident are you in building your audience? Are you utilising groups?
There is an awful lot to know, in order to make LinkedIn work for you. Our 2.5hr courses are just £65 and cover all of this and more. See attached information on upcoming Social Media Simplified Training courses for LinkedIn.
£65 per person