Stop settling for a website that only looks good
Many small-business websites appear professional but fail to generate leads, enquiries or sales. This practical session will explain why and show you how to make improvements that deliver stronger commercial results.
The workshop is designed for founders, freelancers and small-business owners who are creating a new website or improving an existing one.
What the session will cover
- What your homepage should clearly say to potential customers
- How to build a straightforward online sales funnel
- Where and how often to place effective calls to action
- How to create lead magnets people genuinely want to download
- Quick website-building options using Shopify, Wix, Squarespace, Lovable or WordPress
What you will take away
By the end of the session, you will understand how to structure your website to attract the right visitors, keep them engaged and encourage them to take the next step.